Cascades: How to Create a Movement That Drives Transformational Change (Hardcover)

Cascades: How to Create a Movement That Drives Transformational Change Cover Image
$30.00
May be available in our Warehouse - will ship in 3-7 days

Description


What does it take to change the world? This book will show you how to harness the power of CASCADES to create a revolutionary movement
If you could make a change--any change you wanted--what would it be? Would it be something in your organization or your industry? Maybe something it's in your community or throughout society as a whole?
Creating true change is never easy. Most startups don't survive. Most community groups never get beyond small local actions. Even when a spark catches fire and protesters swarm the streets, it often seems to fizzle out almost as fast as it started. The status quo is, almost by definition, well entrenched and never gives up without a fight.
In this groundbreaking book, one of today's top innovation experts delivers a guide for driving transformational change. To truly change the world or even just your little corner of it, you don't need a charismatic leader or a catchy slogan. What you need is a cascade: small groups that are loosely connected but united by a common purpose.
As individual entities, these groups may seem inconsequential, but when they synchronize their collective behavior as networks, they become immensely powerful. Through the power of cascades, a company can be made anew, an industry disrupted, or even an entire society reshaped. As Satell takes us through past and present movements, he explains exactly why and how some succeed while others fail.

About the Author


Greg Satell is a writer, speaker, innovation adviser, and one of today's most recognized experts on transformational change. As co-CEO of KP Media, a $100 million enterprise, he managed a portfolio of Ukrainian media brands, including the Kyiv Post and Korrespondent, two news organizations that played pivotal roles in the Orange Revolution.


Product Details
ISBN: 9781260454017
ISBN-10: 1260454010
Publisher: McGraw-Hill Education
Publication Date: April 3rd, 2019
Pages: 288
Language: English
 
 

Search eBooks

Powered by My Must Reads
 
 

Browse Audiobooks

Digital Audiobooks: Link to Libro.fm

Zircon - This is a contributing Drupal Theme
Design by WeebPal.